Blog
In an era of social media and incendiary memes that spread like wildfire, do you ever wonder if people are concerned about print and local journalism in our democracy?
You’re not alone. News media professionals like you all over the country are working hard to keep the free press alive. By joining forces, we can offer one another the encouragement, support, and solutions to keep going. To connect with a community of like-minded individuals, check out our blog below and subscribe to our newsletter to keep the discussion going.
Distribute your print in a way that is attractive and profitable. We help you narrow down options and figure out what solution works best for your needs. Talk to us today to get started.
THROW BACK THURSDAY!
April 21, 2022
Jim Smith
It’s Throw Back Thursday!! The LEARNing More Circualtion Idea Service was an idea sharing publication provided by Steve & Christie Learn.
exPRESSly Speaking Podcast Video Season 2 Episode 6
September 7, 2021
Jim Smith & Aaron Kotarek
Aaron and Jim chat with Joe Cooper from A Marketing Resource (AMR) about their "Cash Discount Program" which provides an opportunity for publishers (and other business owners) to eliminate credit card interchange fees.
...and BONUS: Jim actually answers a trivia question correctly in this episode!!
exPRESSly Speaking Podcast Video Episode 7
December 16, 2020
Welcome to Episode 7 of the "exPRESSly Speaking" industry podcast with an Executive Panel consisting of Jeff Kohler and Rufus Friday. 70+ years of combined experience at the highest levels of leadership from these two media industry icons.
Please enjoy our high level discussions surrounding skill set development, managing one's career, knowing your gaps, making connections, and being indispensable. Topics also include the lack of mentorship and diversity hires within media organizations and the industry overall. Two systemic issues we all need to comprehend and address!
exPRESSly Speaking Podcast Video Episode 5
November 17, 2020
Jim Smith & Aaron Kotarek
Dr. Matt Lindsay, President of Mather Economics, joins Aaron and Jim in episode five! A variety of print/digital acquisition, engagement and retention topics are discussed. Special thanks to sponsor Wilson Gregory Agency, Inc!!
Coffee Break Conference Series Episode 2
November 5, 2020
Steel City Corp./ NSCMA
Have 10 minutes during your coffee break to learn about a REVENUE producing promotion? Sandy Powell, Director of Audience Development for Lee Enterprises' River Valley Media Group, shares the CURBSIDE BINGO promotion her newspaper used to assist local restaurants in increasing their meal pick up business and enhance reader engagement! Join Jim Smith, Mark Johnson and Matt Wolcanski for this coffee break idea sharing session!
exPRESSly Speaking Podcast Video Episode 4
November 3, 2020
Jim Smith @ Aaron Kotarek
Our special guest in episode four is Pete Doucette, Managing Director of Telecom/Media/Technology at FTI Consulting. Among the various topics Pete and exPRESSly speaking co-hosts Aaron Kotarek and Jim Smith discuss are the Digital Subscriptions Playbook and the FTI White Paper "An Analysis of the Financial Crisis Facing California Local, Daily Newspapers".
exPRESSly Speaking Podcast Video Episode 3
October 30, 2020
Jim Smith @ Aaron Kotarek
Kevin Rehberg, Vice President, Client Development Alliance for Audited Media join Aaron and Jim to chat about AAM's efforts to network in 2020 and updates from AAM. An enjoyable conversation with one of the best guys in the biz!
Coffee Break Conference Series Episode 1
October 29, 2020
Steel City Corp./ NSCMA
Taking a quick break at work and want to make it as productive as possible? Check out this initial episode of the Coffee Break Conference Series. Steel City Corp. National Sales Manager, Jim Smith, hosts a conversation with Northern State Circulation Managers Association leadership Mark Johnson (Circulation Sales Manager, Dow Jones) & Matt Wolcanski (Regional Distribution Manager, Gannett) about Thanksgiving/Black Friday newspaper sales opportunities!
exPRESSly Speaking Podcast Video Episode 2
October 22, 2020
Jim Smith @ Aaron Kotarek
Episode two of exPRESSly speaking features a conversation with Troy Niday, COO at Sonoma Media Investments and Special Advisor to the Great Western Audience Alliance. Co-hosts Aaron Kotarek & Jim Smith discuss a variety of topics with Troy including the value of networking and relationship building at media industry events.
exPRESSly Speaking Podcast Video
October 19, 2020
Jim Smith @ Aaron Kotarek
Welcome to the FIRST episode of exPRESSly Speaking...dedicated to conversing about audience development, revenue opportunities and additional opportunities in the media industry. Co-hosts Aaron Kotarek and Jim Smith chat with John Newby, Founder of 360 Media Alliance and author of the column "Building Main Street, not Wall Street". The trio discuss virtual conferences in 2020 and the GREAT opportunities for local media companies.
Let's be Frank
September 19, 2019
Jim Smith
A reminder of how blessed I have been as a result of the relationships built over 28 years of representing Steel City Corp.